Well thought out business name A business name is what identifies your brand; it’s what people refer to when they talk about your business. Having a good business name is an important thing because it helps reflect your face to your customers. Giving your business the...
Month: January 2019
What’s More Important: The Logo or The Name?
What's More Important: The Logo or The Name? There has been a lot of debate as to what is more important when it comes to business logo vs name. To help understand the phenomenon that surrounds the two elements, we need to look at how each impacts on a brand and when...
Social Media 80/20 Rule
Social Media 80/20 rule One of the most important things you want to do when marketing your brand and products is to engage with your audience. Social media is among the many channels you can use to ensure effective customer engagement. According to Statista, social...
Understanding Your Social Media Analytics and Where To Improve
Every business knows the importance of social media in promoting and creating brand name awareness. How about social media analytics? Businesses need to create, publish, and share relevant content on their social media platforms. However, that’s not enough; they also...
Does Community Involvement Help your Business?
Involving yourself, your brand, or business in community programs helps grow your company in various ways. Community involvement helps create and build a positive outlook within the community while allowing your employees to engage and interact with the surrounding...
5 Free Social Media Tools for Creating Better Graphics
Free Social Media Tools for creating scroll stopping images! Social media is part of every marketing campaign. With close to 3 billion active social media users, the platform provides a potential market for your services and products. Often, you will need to dedicate...