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Business Name, Why it’s important?

Business Name, Why it’s important?

Well thought out business name A business name is what identifies your brand; it’s what people refer to when they talk about your business. Having a good business name is an important thing because it helps reflect your face to your customers. Giving your business the...

What’s More Important: The Logo or The Name?

What’s More Important: The Logo or The Name?

What's More Important: The Logo or The Name? There has been a lot of debate as to what is more important when it comes to business logo vs name. To help understand the phenomenon that surrounds the two elements, we need to look at how each impacts on a brand and when...

Social Media 80/20 Rule

Social Media 80/20 Rule

Social Media 80/20 rule One of the most important things you want to do when marketing your brand and products is to engage with your audience. Social media is among the many channels you can use to ensure effective customer engagement.  According to Statista, social...

Does Community Involvement Help your Business?

Does Community Involvement Help your Business?

Involving yourself, your brand, or business in community programs helps grow your company in various ways. Community involvement helps create and build a positive outlook within the community while allowing your employees to engage and interact with the surrounding...

5 Free Social Media Tools for Creating Better Graphics

5 Free Social Media Tools for Creating Better Graphics

Free Social Media Tools for creating scroll stopping images! Social media is part of every marketing campaign. With close to 3 billion active social media users, the platform provides a potential market for your services and products. Often, you will need to dedicate...